Central Traits Primacy Effect and Recency Effect

Description

This paper attempts to answer the following questions:

1. Explain the concepts of central traits, primacy effect and recency effect and their importance in the formation of attitudes.
2. Define stereotyping and explain the possible cognitive and social functions of stereotyping.
3. Outline theories of attitude formation and stereotyping.
4. What is the difference between prejudice and discrimination and how is stereotyping involved in their development?
5. Outline and critically evaluate two theories of the causes of prejudice and discrimination.

Here is a preview of the paper.