This paper attempts to answer the following questions:
- Explain the concepts of central traits, primacy effect and recency effect and their importance in the formation of attitudes.
- Define stereotyping and explain the possible cognitive and social functions of stereotyping.
- Outline theories of attitude formation and stereotyping.
- What is the difference between prejudice and discrimination and how is stereotyping involved in their development?
- Outline and critically evaluate two theories of the causes of prejudice and discrimination.
Here is a preview of the paper.