Prompt: Present an analysis of General Electric, focusing upon the structural, cultural, leadership and change management issues associated with any significant change experienced in the recent past (or anticipated in the near future) and to present practical recommendations. The following should be covered in your assignment: (a) Background: Identification of management of change situation and the context; this will include only a very brief background to the organization, its product/service, location, employment, business strategy and goals being pursued (b) Analysis and discussion of change management, structure, culture and leadership issues. This is the most important part of the assignment. You will need here to blend in relevant concepts and frameworks from the course. However, do not ‘mechanically’ outline and apply them: try to draw upon ideas from the course as you develop and progress your analysis (c) Conclusions and any recommendations for change, improvement and/or learning that follow from your analysis and discussion. Your answer should focus upon one or more particular change initiatives.
Change Management at General Electric
General Electric (GE) has experienced a lot of changes in its structure and in the way it operates over the past several years. Many of the changes that the company applied in some way affected its employees, culture, and structure. This paper focuses on change management at General Electric during the tenure of Jeff Immelt as the company’s CEO and chairman. The paper first provides a brief background about GE before discussing leadership, culture, structure, and change management issues. The paper concludes by presenting recommendations for future action.
General Electric is a multinational company established in 1892 with its headquarters in Boston, Massachusetts. The company involves in different industries including automotive, research, energy, transportation, engineering, aviation, healthcare, information technology, and finance (General Electric 2016). In 2017, the company was ranked the thirteenth largest company in the U.S. based on gross revenue. Some of the products and services offered by the company include lighting, drug discovery, medical imaging devices, providing digital solutions, energy connections, liquefied natural gas, and aircraft engines (Google Finance 2017). The mission of General Electric is to build, power, move and cure the world by transforming industry with software-defined machines and solutions that are not only connected but also predictive and responsive (General Electric 2016).
The company boasts of operating in 130 countries, has a presence in all the six continents, and has a workforce estimated at 304,000 employees (General Electric 2017). Among several other countries, the company operates in Canada, the United States, Australia, UAE, the UK, South Africa, Nigeria, China, Russia, Malaysia, Thailand and India. Ever since its establishment, GE has enjoyed significant growth to become the global force it is today, investing in and divesting different businesses in line with its strategic goals …
Rees and Hall (2013) note that change management involves defining, adopting corporate strategies, technologies, procedures and structures to deal with changes in the external business environment. Several theories on change management have been postulated by different experts. One such theory is Lewin’s Change Management Model . Continue …
- Changes and Change Management at General Electric